Cheema, H.S. <br/><br/>
Rural marketig :  opportunities and challenges/ 
H.S. Cheema; foreword by Brand Guru Jagdeep Kapoor 
 - Mumbai :  Himalaya Pub.,  2010 
 - [13], 313 p. :  ill., map, ports.;  24 cm. 
<br/><br/>Bibliography: p. 309-313 
<br/><br/><label>ISBN: </label>9788184885088  Rs.850.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--India<br/>Consumer behavior--India
<br/><br/><label>Subjects--Geographic Terms: </label><br/>India--Rural conditions
<br/><br/><label>Dewey Class. No.: </label>658.800954