Usui, Kazuo, 1953-

The development in marketing management : the case of the USA c. 1910-1940/ by Kazuo Usui - Aldershot, Hampshire, Eng. : Ashgat Pub., c2008 - xii, 166 p.; 24 cm.

Includes index

Bibliography: p. 129 - 162

9780754606062 £55.00


Marketing--Management--History--United States--20th century
Marketing--History--United States--20th century
Marketing--Management--Case studies

658.8001