TY  - BOOK
AU  - Wooliscroft,Ben
AU  - Tamilia,Robert D.
AU  - Shapiro,Stanley J.
TI  - A twenty-first century guide to Aldersonian marketing thought
SN  - 0387261753
U1  - 658.8 22
PY  - 2006///
CY  - Boston
PB  - Kluwer Academic
KW  - Anderson, Wroe
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -