TY - BOOK AU - Mooney,P.Kelly AU - Bergheim,Laura TI - The ten demandments: rules to live by in the age of the demanding consumer SN - 0070583048(pbk) U1 - 658.812 22 PY - 2003/// CY - New Delhi PB - Tata McGraw-Hill Education KW - Customer relations KW - Customer services KW - Customer loyalty KW - Consumer satisfaction N1 - Includes index ER -