Mooney,P. Kelly The ten demandments : rules to live by in the age of the demanding consumer/ Kelly Mooney with Laura Bergheim - New Delhi : Tata McGraw-Hill Education, 2003 - xviii,266p. : ill.; 20cm. Includes index. ISBN: 0070583048(pbk) Rs.195.00 Subjects--Topical Terms: Customer relationsCustomer servicesCustomer loyaltyConsumer satisfaction Dewey Class. No.: 658.812