Lynn, Gary S. Blockbuster : the five keys to developing great new products/ by Gary S. Lynn, and Richard R. Reilly. - New York : Harper Collins, c2002 - xvii, 251 p. : ill., charts; 24 cm. Includes bibliographical references and index. ISBN: 0060084731 $ 24.95 Subjects--Topical Terms: New products Dewey Class. No.: 658.575