TY  - BOOK
AU  - Loch,Christoph H.
AU  - Kavadias,Stylianos
TI  - Handbook of new product development management
SN  - 9780750685528
U1  - 658.575 22
PY  - 2008///
CY  - Amsterdam, The Netherlands
PB  - Elsevier
KW  - New products
KW  - Management
N1  - Includes bibliographical references and index
ER  -