TY  - BOOK
AU  - Kerber,Ronald L.
AU  - Laseter,Timothy M.
AU  - Russell,Max
TI  - Strategic product creation: deliver customer satisfaction from every level of your company
SN  - 9780070659193
U1  - 658.575 22
PY  - 2007///
CY  - New Delhi
PB  - Tata McGraw-Hill Education
KW  - New products
KW  - Production engineering
KW  - Customer services
KW  - Quality control
N1  - Includes bibliographical references and index
ER  -