TY  - BOOK
AU  - Jothi,V.N.
AU  - Gopu,P.
TI  - Consumer behaviour
U1  - 658.8342 22
PY  - 2007///
CY  - Kanchipuram
PB  - Kakkan Pub.
KW  - Consumer behavior
KW  - India
N1  - Bibliography: p.[149 -152]
ER  -