The power of corporate communication : crafting the voice and image of your business/
Paul Argenti, Janis Forman
- New Delhi : Tata McGraw-Hill Education, 2003
- vii,296p. : ill.,charts,facsims; 23cm.
Includes bibliographical references and index.
0070582556(pbk) Rs.250.00
Communication in management Communication in organizations Corporations--Public relations