The marketing research guide/ 
Robert E. Stevens ... [et al.] 
 - 2nd ed. 
 - New York :  Best Business Books,  c2006 
 - xv, 425 p.;  23 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0789024160  $69.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83