Berman, Barry
Retail management : a strategic approach/
Barry Berman, Joel R. Evans
- 10th ed.
- New Delhi : Prentice-Hall, 2006
- xxii 682p. : ill.; 28cm.
Glossary: p.645-658 Includes bibliographical references and indexes
8120330420 (pbk) Rs.450.00
Management
Marketing
Strategic planning
658.8702