TY  - BOOK
AU  - Kurl,Deepika
ED  - University Microfilms International, Ann Arbor, Mich.
ED  - San Jose State University, 2002 - Dissertations
TI  - The Scope of integrated marketing  communications in India
U1  - 658.8020954 22
PY  - 2007///
CY  - Ann Arbor, Mich.
PB  - University Microfilms International
KW  - Communication in marketing
KW  - India
KW  - Marketing
N1  - Mimeograph copy by University Microfilms International, Ann Arbor, Mich; Thesis (Ph.D.) -  San Jose State University, 2002; References: p. 157-161
ER  -