TY  - BOOK
AU  - Durkin,Dianne M.
TI  - The loyalty advantage: essential steps to energize your company, your customers, your brand
SN  - 0814408176
U1  - 658.314 22
PY  - 2005///
CY  - New York
PB  - Amacom
KW  - Employee motivation
KW  - Employee loyalty
KW  - Organizational commitment
KW  - Interpersonal communication
N1  - Includes bibliographical references and index
ER  -