Andreasen, Alan. R.  1934- <br/><br/>
Strategic marketing for nonprofit organizations/ 
Alan R. Andreasen, Philip Kotler 
 - 7th ed. 
 - New Delhi :  PHI Learning,  2009 
 - xxii, 504 p. :  ill.;  23 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9788120338906(pbk.)  Rs. 425.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Nonprofit organisations--Marketing<br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.4012