TY  - BOOK
AU  - Lord,Michael D.
AU  - deBethizy,J.Donald
AU  - Wager,Jeffrey,D.
TI  - Innovation that fits: moving beyond the fads to choose the right innovation strategy for your business
SN  - 0131438204
U1  - 658 22
PY  - 2005///
CY  - Upper Saddle River, N. J.
PB  - Pearson Prentice Hall
KW  - International business enterprises
KW  - Technological innovation
KW  - Industrial management
N1  - Includes index
ER  -