Aubuchon, Norbert <br/><br/>
The anatomy of persuasion/ 
Norbert Aubuchon 
 - New Delhi :  Prentice-Hall,  2007 
 - xii, 193 p.;  23 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9788120333109  Rs.275.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Persuasion (Psychology) in business<br/>Persuasion (Rhetoric) in business<br/>Selling<br/>Leadership
<br/><br/><label>Dewey Class. No.: </label>658.4052