TY  - BOOK
AU  - Nolte,Lawrence W.
TI  - Fundamentals of public relations: professional guidelines, concepts and intergrations
SN  - 0080171079
U1  - 659.2 
PY  - 1974///
CY  - New York
PB  - Pergamon Press
KW  - Public relations
KW  - Public opinion
KW  - Consumer relations
KW  - Advertising
N1  - Includes bibliography: p. 491-496
ER  -