Nolte, Lawrence W.

Fundamentals of public relations: professional guidelines, concepts and intergrations/ Lawrence W. Nolte - New York: Pergamon Press, c1974 - xvi, 496 p.; 24 cm. - Pergamon management and business series no. 4 .

Includes bibliography: p. 491-496

0080171079 $ 16.45


Public relations
Public opinion
Consumer relations
Advertising

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