Newson, Doug <br/><br/>
This is PR:  the realities of public relations/ 
Doug Newson, Judy Vanslyke Turk and Dean Kruckeberg 
 - 7th ed. 
 - California:  Wadsworth Thomson Learning,  c2000 
 - xvii, 553 p.;  24 cm. 
 - Wadsworth series in mass communication and journalism .
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>053455962X  $ 12.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations<br/>Public opinion<br/>Mass media<br/>Crisis management
<br/><br/><label>Dewey Class. No.: </label>659.2