TY  - BOOK
AU  - Schulberg,Pete
TI  - Radio advertising: the authoritative handbook
SN  - 0844231185
U1  - 659.142 
PY  - 1996///
CY  - Illinois
PB  - NTC Business Books
KW  - Radio Advertising
KW  - Broadcast advertising
KW  - Radio braodcasting
ER  -