Schulberg, Bob <br/><br/>
Radio advertising:  the authoritative handbook/ 
Bob Schulberg 
 - Illinois:  NTC Business Books,  1990 
 - xvi, 205 p.;  22 cm. 
<br/><br/> Includes index 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Radio Advertising<br/>Broadcast advertising<br/>Radio broadcasting
<br/><br/><label>Dewey Class. No.: </label>659.142