Bellur, Venkata Krishna V.  Dr. <br/><br/>
Marketing research:  theory and practice/ 
Dr. Venkata Krishna V. Bellur 
 - Bombay,  Himalaya Publishing House,  1987 
 - xxii, 605 p.:  charts;  22 cm. 
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label> Rs. 240.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83