Webster, Frederick E. Jr.

Organizational buying behavior/ Frederick E. Webster, Jr and Yoram Wind - New Delhi: Prentice-Hall of India, 1976 - 132 p.; 23 cm. - Prentice - Hall Foundations of Marketing Series .

Reprint of 1st ed pub. in 1972, by prentise-Hall, from Engle Wozds, Clfp,

Includes bibliographical references and index

Rs. 9.50


Industrial procurement
Purchasing

658.83