TY  - BOOK
AU  - Keay,Frederick
TI  - Marketing and sales forecasting
SN  - 080167373 (hard cover)
U1  - 658.818 
PY  - 1972///
CY  - Oxford
PB  - Pergamon Press
KW  - Sales forecasting
KW  - Marketing
N1  - Includes index; Glossary: p.117-118
ER  -