Schoner, Bertram <br/><br/>
Marketing research:  information systems and decision making/ 
Bertram Schoner and Kenneth P. Uhl 
 - 2nd ed. 
 - New York:  John Wiley,  c1975 
 - 588 p.;  charts  23 cm. 
 - Wiley marketing .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0471762628  $ 15.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83