TY  - BOOK
AU  - Luck,David J.
AU  - Rubin,Ronald S.
TI  - Marketing research
U1  - 658.83 
PY  - 1987///
CY  - New Delhi
PB  - Prentice-Hall of India
KW  - Marketing research
KW  - Statistical methods
N1  - Includes index
ER  -