Buyer:  consumer information processing/ 
edited by G. David Hughes and Michaell. Ray 
 - North Carolina:  University of North Carolina Press,  c1974 
 - 495 p.;  21 cm. 
<br/><br/> Library has 2 Cops. 
<br/><br/>Bibliography: p. 385-425 
<br/><br/><label>ISBN: </label>0807812358  $ 10.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumers--Addresses, essays, lectures<br/>Consumers--Mathematical models--Add.essays, lectures<br/>Motivation research (Marketing)--Address, essays, lectures
<br/><br/><label>Dewey Class. No.: </label>658.83