Hanssens, Dominique M.

Market response models: economic and time series analysis/ Dominique M. Hassens, Leonard J. Parsons and Randall L. Schultz - Boston: Kluwer Academic c1990 - xii, 388 p.; 23 cm. - International series in quantitative marketing .

Includes index

Bibliography: p. 339-380

079239013X F 245.00


Market surveys--Economic models
Sales forecasting--Economic models
Time-series analysis

658.83