TY - BOOK AU - Guss,Leonard M. TI - Packaging is marketing U1 - 658.83 PY - 0000///Taraporevala Publishing, PY - 1981/// CY - Bombay KW - Packaging KW - Marketing KW - Consumer protection KW - Law and legislation N1 - Reprint of 1st ed.pub. in 1967 by AMA, New york; Bibliography: p.121-127 ER -