Guss, Leonard M. <br/><br/>
Packaging is marketing/ 
Leonard M. Guss 
 - Bombay,  Taraporevala Publishing,  1981 
 - 127 p.:  ill.;  21 cm. 
<br/><br/> Reprint of 1st ed.pub. in 1967 by AMA, New york 
<br/><br/>Bibliography: p.121-127 
<br/><br/><label>ISBN: </label> $ 7.50 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Packaging<br/>Marketing<br/>Consumer protection<br/>Marketing--Law and legislation
<br/><br/><label>Dewey Class. No.: </label>658.83