Barnard, William

The innovation edge: creating strategic breakthroughs using the voice of the customer/ William Barnads and Thomas F. Wallace - Vermont: Oliver Wight Pub., c1994 - xii, 180 p.; 22 cm. - Executive breakthrough series .

Includes index

Bibliography: p. 169-170

0939246414 $ 27.50


Customer relations
Sales management
Customer services

658.812