Beri, G. C. <br/><br/>
Marketing research:  text and cases/ 
G.C. Beri 
 - 2nd ed. 
 - New Delhi:  Tata McGraw-Hill Education,  1989 
 - v, 394 p.;  charts  21 cm. 
<br/><br/> Includes index  Glossary: P. 427-439 
<br/><br/>Bibliogrpahy: p. 381-389 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.835