TY - BOOK AU - Costa,Janeen Arnold AU - Bamossy,Gary J. TI - Marketing in a multicultural world SN - 0803953283 U1 - 658.8348 PY - 0000///Sage, PY - 1995/// CY - Thousand Oaks,Calif. KW - Marketing KW - Social aspects KW - Communication in marketing KW - Consumer behavior KW - Cross - cultrual studies N1 - Includes index ER -