TY  - BOOK
AU  - Carpenter,Gregory S.
AU  - Farley,John U.
TI  - Business strategy and the life cycle concept: summary of Marketing Science Institute Conference, December 12, 1985 
U1  - 507.1 
PY  - 1985///
CY  - Cambridge
PB  - Marketing Science Institute
KW  - Product life cycle
KW  - Strategic planning
N1  - Library has v.3
ER  -