Pradhan, N.S. Elements of Salesmanship and publicity/ N.S, Pradhan, Dr. M.N. Jakate and M.V, Mali - Allahabad: Kitab Mahal, 1985 - 359 p.; charts, forms; 21 cm. ISBN: Rs. 20.00 Subjects--Topical Terms: SellingAdvertising Dewey Class. No.: 658.85