Pradhan, N.S. Elements of salesmanship and publicity/ N.S. Pradhan, Dr. M.N. Jakate and M.V. Mali - 4th rev. and enl. ed. - Allahabad: Kitab Mahal, 1970 - 128 p.; charts, forms; 22 cm. ISBN: Rs. 15.00 Subjects--Topical Terms: SellingAdvertising Dewey Class. No.: 658.85