Hattwick, Melvin S. <br/><br/>
The new psychology of selling/ 
Melvin S. Hattwick; illustrated by Bob Schoenke 
 - New York:  McGraw-Hill,  1960 
 - xvi, 276 p.:  ill.;  24 cm. 
 - McGraw - Hill Series in Marketing and Advertising .
<br/><br/> Includes index 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling--Psychological aspects<br/>Sales promotion
<br/><br/><label>Dewey Class. No.: </label>658.85