Smith, P.I. Slee <br/><br/>
Technical and industrial advertising and marketing/ 
P.I. Slee Smith 
 - London:  Business Pub.,  1963 
 - x, 261 p.;  23 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label> Rs. 45.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising<br/>Marketing<br/>Industrial publicity
<br/><br/><label>Dewey Class. No.: </label>659.1