Leymore, Varda Langholz <br/><br/>
Hidden myth::  structure and symbolism in advertising/ 
Varda Langholz Leymore 
 - London:  Heinemann,  1975 
 - xi, 208 p.;  23 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>0435825186  £ 4.50 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising<br/>Advertising media planning<br/>Public relations
<br/><br/><label>Dewey Class. No.: </label>659.1