Griffin, Tom <br/><br/>
International marketing communications/ 
Tom Griffin 
 - Oxford:  Butter Worth,  c1993 
 - xiv, 456 p.:  ill.;  24 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>0750605529  £ 16.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing<br/>Communication in export marketing<br/>Advertising media planning<br/>Public relations
<br/><br/><label>Dewey Class. No.: </label>659.1