Crawford, John W. <br/><br/>
Advertising:  Communications for management/ 
John W. Crawford 
 - Boston:  Allyn and Bacon,  c1960 
 - xi, 388 p.:  ill.;  plates  25 cm.: 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label> $ 7.50 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising<br/>Communication in management<br/>Advertising--Research<br/>Advertising media planning
<br/><br/><label>Dewey Class. No.: </label>659.1