TY  - BOOK
AU  - Chunawalla,S.A.
AU  - Sethia K.C.
TI  - Advertising (Principles and practice)
U1  - 659.1 
PY  - 1986///
CY  - Bombay
PB  - Himalaya Pub. House
KW  - Advertising
KW  - Advertising executives
KW  - Advertising agencies
ER  -