Singh, Prabhu Narain Economics of advertising: in under developed economies with special reference to India/ Prabhu Narain Singh - Varanasi: Vishwavidyalaya Prakashan, 1973 - 48 p.; 16 cm. Includes bibliography: p. 46-47 ISBN: Rs. 10.00 Subjects--Topical Terms: Advertising--IndiaAdvertising--Economic aspects--IndiaAdvertising, Industrial--India Dewey Class. No.: 659.10954