Eluy, B. Howard <br/><br/>
Marketing made simple/ 
B. Howard Elvy 
 - Calcutta:  Rupa and Company,  1983 
 - xv, 253 p.;  23 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label> Rs. 25.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Consumer behavior<br/>Advertising<br/>Export marketing<br/>Industrial marketing
<br/><br/><label>Dewey Class. No.: </label>658.8