Bartels, Robert  1913- <br/><br/>
The history of marketing thought/ 
Robert Bartels 
 - 2nd ed. 
 - Columbus:  Grid Inc,  1976 
 - 327 p.;  21 cm. 
 - Grid series in marketing .
<br/><br/> Ist ed. published under title 'The development of marketing thought'. 
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label> $ 19.95 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Marketing<br/>Advertising<br/>Marketing research<br/>Sales management
<br/><br/><label>Dewey Class. No.: </label>658.8