Marketing information products and services:  a primer for librarians and information professionals/ 
edited by Abbinandan K. Jain... [etal.] 
 - New Delhi:  Total McGraw - Hill Pub.,  c1999 
 - 462 p.;  21 cm. 
<br/><br/> Library has 2 Cops. 
<br/><br/><label>ISBN: </label>007463206X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Information service--Marketing<br/>Information resources--Marketing<br/>Information storage and retrieval systems--Marketing<br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.8