Keegan, Warren J. <br/><br/>
Multinational marketing management/ 
Warren J. Keegan 
 - New Jersey:  Prentice-Hall,  c1974 
 - xiv, 593 p.:  ill.;  23 cm. 
 - Prentice - Hall international series in management .
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>0136047939  $ 13.50 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing<br/>Marketing<br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.8