Roe, C. Graeme Profitable marketing for the smaller company/ C. Graeme Roe - London: Directors Bookshelf, 1969 - xii, 177 p.: ill.; 23 cm. Includes index ISBN: 71610024X Rs. 55.00 Subjects--Topical Terms: MarketingNew productsIndustrial marketingSales promotion Dewey Class. No.: 658.8