TY  - BOOK
AU  - Nystrom,Paul H.
AU  - Frey,Albert W.
TI  - Marketing handbook
U1  - 658.8 
PY  - 1954///
CY  - New York
PB  - Ronald Press
KW  - Marketing
KW  - Handbooks, manuals, etc
KW  - Management
KW  - Sales management
KW  - Marketing research
N1  - Includes index; Library has 2 Cops
ER  -